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E-commerce · Kenya

Twiga Foods layoffs

We've tracked 3 rounds of Twiga Foods layoffs between Oct 2022 and May 2025, affecting 794 people in total. None of these cuts were publicly blamed on AI. Headcounts are what was reported at the time, and some may have changed since.

People affected

794

Across tracked announcements

Announcements

3

Oct 2022 → May 2025

AI-attributed

0%

Of affected people

Every tracked announcement

  1. −300

    Twiga created a holding company after buying three distributors and cut most supply chain roles in a move to an asset light model.

    About the figure: Based on an internal document seen by TechCabal; Twiga declined to give a number and disputed the headcount figure.

    Source: TechCabal

  2. −283(33% of workforce)

    Kenyan food distribution platform disbanded in house delivery and moved to contracted logistics.

    Source: TechCrunch

  3. −211

    Twiga removed its in house sales team and moved to independent agents.

    About the figure: Confirmed by the chief executive in June 2023.

    Source: TechCabal

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Part of the WorkforceSignal company directory, every event curated from public reporting with conservative AI attribution. See methodology.